Cluster Profile
1 Name Of Cluster Bhubaneswar Pharmaceutical
2 Place Bhubaneswar
3 District Bhubaneswar
4 State Orissa
5 No of firms (by type) 54 
6 No. of workers 1200 
7 Turnover(Rs in Million's) 200 Million
8 Associations in cluster Indian Drug Manufacturers Association
Organisation of Pharmaceutical Producers of India
Bulk Drug Manufacturers Association
All India Small Scale Pharmaceutical Manufacturers Association
Federation of Indian Chambers of Commerce and Industry
Confederation of Indian Industry
Confederation of Indian Pharmaceutical Industries Indian Drug Manufacturers Association
Organisation of Pharmaceutical Producers of India
Bulk Drug Manufacturers Association
All India Small Scale Pharmaceutical Manufacturers Association
Federation of Indian Chambers of Commerce and Industry
Confederation of Indian Industry
Confederation of Indian Pharmaceutical Industries
9 Major products Oral Liquids
Tablets and Capsules
External Preparations
10 Specific and relevant technical institutions (R&D, Testing Lab accredited) NA
11 Major markets Orissa
Andhra Pradesh
Bihar
Jharkhand
Chhattisgarh
West Bengal
12 Major problems/prospects Since the cluster is into the production of mainly formulations, availability of bulk drugs from their licensed producers is a regular need of the cluster There exist, not a single firm, with in the cluster or in the periphery, which is capable to cater the requirement as the specification.
Because of the cost involved in transportation and other incidental expenses, the cost of production is not competitive with that of outside firms.
The support services were managed locally. As the local service providers lack adequate skill to render necessary support services, the continuity of the production process was hampered substantially
There has been no effort to train the local technicians or their own workforce to handle such issues and thus not only provide quicker service but also to create employment for such persons. The cluster did not have any Business Development Service (BDS) providers
The firms have faced difficulties in availing the formal credit in the past.
The cluster has a predominant disposition towards government hospitals / institutions or the PSUs as their buyers. This has led towards a complacent attitude towards overall marketing strategy for survival and growth
There was a lack of group dynamism to provide necessary support to the sector
13 Data source and updated on DSR by Orissa.