Cluster Profile
1 Name Of Cluster Floriculture Cluster
2 Place Pune
3 District Pune
4 State Maharashtra
5 No of firms (by type) NA 
6 No. of workers NA 
7 Turnover(Rs in Million's) NA
8 Associations in cluster Western India Floriculture Association (WIFA)
9 Major products Dutch Rose
Gerbera
Carnation
10 Specific and relevant technical institutions (R&D, Testing Lab accredited) Agriculture College, Pune FAO Assisted Floriculture Project at Rajgurunagar National Chemical Laboratory
11 Major markets Roses
Switzerland
Germany
Japan
USA
Sri Lanka
12 Major problems/prospects several procedures and provisions that are not at all relevant to it.
For many units, the scale of production is too small to reduce the cost of production, to attempt diversification or to market effectively.
There are several agencies involved that do not have any effective linkages.
The insurance coverage is limited and involves abnormal delays.
Lack basic infrastructure like road, water, electricity and telephone.
Very high rate of interest on term loans.
Excise duty on local sales.
High air-freights.
Absence of quality assurance manuals.
Lack of standards and facilities for inspecting chemicals and fertilizers.
High rates of royalty payment to foreign breeders. Import duty on Indian flowers that are exported to Europe is between of 9 to 12 percent which is abnormally high.
Difficulties in importing pesticides and fungicides. Elaborate procedures and delays in claiming subsidies.
Income tax is deducted at source even on the interests on fixed deposits kept with banks as collateral for working capital loan/ cash credits. No training in floriculture to the workers and managers.
Lack of awareness of the requirements of floriculture on the part of bankers, custom officers and even some development agencies. Poor Indian image in the foreign markets due to unscrupulous practices followed by few producers/exporters
13 Data source and updated on DSR by MITCON year 2002,2005